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WHAT WE DO

 
 

We offer full support to each area of your business, tailoring our approach to suit your needs and budget.

Whether a Food Manufacturer or Challenger Brand, Start Up or established business, we understand your challenges and can help you overcome your barriers.

 

areas of support

Market Exploration

Launch Pad

We can work with you to scope your brand and products. This ensures your brand can reach the needs and wants of your consumers.

This will definitely be a guiding light, it can play a big role in our young business, definitely a benefical package. All of the information we were provided with was very useful, informative, genuine & very thorough.
— Ankur Biswas of Namoh Curry Sauce
Route to Market

Route to Market

We devise a robust and effective strategy to take your products to market in the most efficient manner, through the best channel.

Thanks to the support of VFS, I understood complexities in Foodservice, particularly specific to the conversations with the buying team at the national wholesalers and was able to go into meetings with a structured launch plan
— Maciek Kacprzyk of Get Wonky
Sales Growth

Sales Growth

This stage is focused on collaboratively implementing the sales strategy to get your products where they need to be. 

Dan’s knowledge and understanding of our business ensured that we launched with a strong and structured strategy, tailored to our resource. VFS’s guidance and expertise meant that we could compete with big brands.
— Joe Harper of Just Bee Drinks
Factory Scale Up

Scale Up

We work with you to understand the needs of your business when scaling up in infrastructure, competencies & assets.

Visionary Food Solutions have been instrumental in our strategic management team, which I am sure will contribute to the future growth and success of the business. I would recommend the Visionary team.
— Alastair McLeod of Capestone
Business Mentorship

Mentoring

Supporting you and your team on a personal level to progress your current and future roles or to generate new ways of working.

Rhys has been instrumental in supporting, mentoring and empowering me through the exciting and challenging times. He was there through obstacles that come with running a start up such as people, processes, cash & fundraising.
— Suzie Walker of Primal Pantry

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We've also created 3 top line work packages to help and support SME's and those new to the Food industry. 

If you're looking to explore your market, get your presentation customer ready or need your social media channels to shine, one of these packages are for you! 

 
Market Analysis
250.00

We know how much work is needed and how overwhelming starting a new business can be, that’s why we’ve created our Market Analysis Mini Bites package for those new to the Food industry.

In this package we will:

  • Conduct in depth research into your market segment

  • Undertake a top 4 retail analysis of your competitor’s products

  • Produce a top line summary document of the current offers in the market

  • Provide phone call support throughout the project


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Social Media
250.00

With everything else going on its easy to begin to neglect your Social Media channels. With our clear guidance and a structured plan your social channels will start to shine, making sure your getting the best possible interactions with your customers!

In this package we will:

  • Conduct a SWOT analysis of your current Social Media platforms

  • Undertake a competitor analysis of your main competitor’s Social channels

  • Create a one-week plan for your desired Social channels

  • Phone call support throughout the project

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Presentations
250.00

When you’re completely new to an industry you may not know the vocabulary and tone needed when talking to retailers/wholesalers etc. This is where our Presentation Mini Bites package was born!

In this package we will:

  • Have an introductory call to understand you, your brand, your values and everything in between

  • Create a company introduction pack ready for you to take to market.

  • Tailor documentation to specific retailers/accounts

  • Phone call support throughout the project

Quantity:
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Meet The Team 

 
With over 20 years experience in the food industry, particularly in the service sector and manufacturing, Rhys has developed successful businesses with the major UK retailers, foodservice, suppliers & vendors, along with building highly effective teams within both PLC and SME companies.    Rhys is also a Coach & Mentor to a number of business owners.

With over 20 years experience in the food industry, particularly in the service sector and manufacturing, Rhys has developed successful businesses with the major UK retailers, foodservice, suppliers & vendors, along with building highly effective teams within both PLC and SME companies.

Rhys is also a Coach & Mentor to a number of business owners.

Rhys - CEO

Gareth has over 10 years experience in the food industry, specialising in retail, export and manufacturing, mostly in high impact commercial roles. Gareth consistently develops successful commercial strategies for sustainable business growth, new market entry and improving profitability .   Gareth has also developed and launched his own brand into the market.

Gareth has over 10 years experience in the food industry, specialising in retail, export and manufacturing, mostly in high impact commercial roles. Gareth consistently develops successful commercial strategies for sustainable business growth, new market entry and improving profitability.

Gareth has also developed and launched his own brand into the market.

Gareth - Managing Director

Dan has significant experience within Foodservice across multiple product categories and sectors. Having worked with brands from pre revenue start up through to blue chip, Dan understands the challenges of the industry but also what it takes to make a launch successful and sustainable. Dan has strong connections across public and private sector and works closely with distributors and end customers to showcase new and exciting brands.    He works with brands on projects ranging from strategy creation, business development, account management and team leadership.

Dan has significant experience within Foodservice across multiple product categories and sectors. Having worked with brands from pre revenue start up through to blue chip, Dan understands the challenges of the industry but also what it takes to make a launch successful and sustainable. Dan has strong connections across public and private sector and works closely with distributors and end customers to showcase new and exciting brands.

He works with brands on projects ranging from strategy creation, business development, account management and team leadership.

Dan - Head of Foodservice

Jen has 18 years experience in the Food Industry having worked with Foodservice customers to grow their categories YOY through marketing and development. Jen has extensive knowledge and experience in market analysis, consumer research and presentation creation and has led UK wide research plans implemented for Foodservice customers.    Jen has superior skills in event and project management.

Jen has 18 years experience in the Food Industry having worked with Foodservice customers to grow their categories YOY through marketing and development. Jen has extensive knowledge and experience in market analysis, consumer research and presentation creation and has led UK wide research plans implemented for Foodservice customers.

Jen has superior skills in event and project management.

Jen - Business Manager

Lowri has recently graduated from the University of Manchester with a degree in Management specialising in Marketing. Lowri achieved a first class degree, with a particular focus on entrepreneurship, marketing strategy, consumer behaviour and CRM management.      She has a wealth of knowledge of marketing and years’ experience in events and customer service. Lowri is focused on working closely with one of our successful invested brands.

Lowri has recently graduated from the University of Manchester with a degree in Management specialising in Marketing. Lowri achieved a first class degree, with a particular focus on entrepreneurship, marketing strategy, consumer behaviour and CRM management.

She has a wealth of knowledge of marketing and years’ experience in events and customer service. Lowri is focused on working closely with one of our successful invested brands.

Lowri - Account executive

Luke has a background within both Commercial and Supply Chain, from within Retailers and Manufacturers. This has covered many areas from delivering products from concept to launch, maximising the Supply Chain potential of products to delivering growth into the food industry for all parties.      Luke also has in depth knowledge of Foodservice, Discounters & premium Retailers & Manufactures .

Luke has a background within both Commercial and Supply Chain, from within Retailers and Manufacturers. This has covered many areas from delivering products from concept to launch, maximising the Supply Chain potential of products to delivering growth into the food industry for all parties.

Luke also has in depth knowledge of Foodservice, Discounters & premium Retailers & Manufactures.

Luke - Business Development Manager

Becci's unique approach to identifying target audiences, creating great content and solving problems has made her a highly sought after Marketing advisor. With a mixture of training from some of the most highly regarded digital marketing entrepreneurs globally combined with delivering results for brands.    She is skilled in social media management, email marketing campaigns, press releases, lead generation and content creation.

Becci's unique approach to identifying target audiences, creating great content and solving problems has made her a highly sought after Marketing advisor. With a mixture of training from some of the most highly regarded digital marketing entrepreneurs globally combined with delivering results for brands.

She is skilled in social media management, email marketing campaigns, press releases, lead generation and content creation.

Becci - Marketing Manager

Matt works closely with Dan and Tom to facilitate and support foodservice sector growth; this includes identifying new listing opportunities and increasing sales. Secondary roles include, researching current market trends and providing general support for the overarching Visionary team.    Matt is also skilled in video editing and content creation for social media platforms.

Matt works closely with Dan and Tom to facilitate and support foodservice sector growth; this includes identifying new listing opportunities and increasing sales. Secondary roles include, researching current market trends and providing general support for the overarching Visionary team.

Matt is also skilled in video editing and content creation for social media platforms.

Matt - Foodservice executive

Shannon has recently completed 3 years at University of South Wales studying Business Marketing where she achieved a first for her skills in social media marketing, emerging themes and international strategic marketing.    She has a wealth of knowledge covering aspects such as digital marketing, social media management and problem solving in multiple areas of the business.

Shannon has recently completed 3 years at University of South Wales studying Business Marketing where she achieved a first for her skills in social media marketing, emerging themes and international strategic marketing.

She has a wealth of knowledge covering aspects such as digital marketing, social media management and problem solving in multiple areas of the business.

Shannon - Marketing Assistant

 
 

CONTACT US

 
 
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